How to Market & Maximize Your NFT projects’ Social Media footprint
We currently live in a new age where NFTs are the new art! It’s an age where technology is growing rapidly, and NFTs are proving to be more than just a digital asset.
In these last two years alone, NFTs have grown in popularity in the crypto world like never before. Early NFT projects have made it big in terms of popularity and sales. Some have sold for a whopping $1M or more! As NFT collections have risen to all-time highs and sold out in many community projects, there has been an increase in NFT projects.
Today there are so many NFT projects that consist of different collections ranging from 100+ to 10,000. But with all these new NFT projects, you will want to stand out and market your NFTs to success.
Collaborate with Influencers
Influencers are an excellent choice for a marketing strategy because of their large masses of loyal followers. Influencers can easily persuade their followers to take an interest in your content and project. If you seek to communicate with influencers, the best option is to involve them in your project rather than only compensating them. Collaborate with influencers and involve cross-promotion, which tends to work best. You should know that picking the right influencers is key for successful marketing with them. Influencers can range from normal celebrities to actual NFT influencers. This is a better option as they will be more connected to NFTs than regular influencers. You also don’t have to focus on one influencer. You can have several influencers depending on your project phases. You can start marketing yourself through NFT influencers, and as your following grows, focus on celebrity influencers.
Build Strong Connections with the Community
Communities are the beating heart of a project; if there’s no community backing you up, your project will cease to exist. Popular NFT projects tend to showcase their NFTs on several community platforms like Discord, Reddit, and Twitter. The more platforms you have, the greater the possibility of getting noticed by a large audience. Also, after establishing these platforms, the idea is to showcase your collection and engage with the community, so don’t spam. Engaging with your community is an essential form of communication between you and your audience. Your communication with them will help build trust, strengthen the relationship between you and your fans, and eventually bring in new NFT followers.
NFT Utility
While some NFT collectors favor NFTs based on their artwork, others favor NFTs for their utility. Users see NFTs with utility as a long-term store of value and as an item that will introduce them to other benefits and opportunities. If your NFT project has utility, it can have better longevity and gather more interest from potential followers.
NFT Giveaways
Many projects incorporate NFT giveaways with their projects as a pre-sale marketing technique to create more interest in a project. You find many projects that hold giveaways informing their community members to follow, tag, and retweet to drive more engagement with the project and promote awareness.
Create A Website
A website to familiarize yourself as an artist and project to the community is vital and increases your credibility as a project. Your website will be the go-to hub for your audience to learn more about the project and the artist behind the project. A website also makes it easy for you to implement SEO techniques and classify your website on search engines, thus ranking you, which results in potential users discovering your website. Algogems also offers a Gallery to host and promote your work for free.
Sell Your NFTs on the Right Platform
NFT platforms were just a few when NFTs were still relatively new to the blockchain industry, but NFT platforms have grown in number years later. You’re probably asking yourself what makes a great platform or what might be the right platform to showcase your project. Think about it like this, seek out the platform that gives you the most value, whether it be high royalty fees, low transactions, a large audience, or easier navigation. Most importantly, a marketplace that offers both artists and users many perks should be considered.
About Algogems
Algogems is an open NFT marketplace that operates on the Algorand blockchain. Algogems holds an advantage over other platforms because it allows artists to mint and auction their NFTs for free while providing a trading platform for NFT collectors. The marketplace also offers a zero-fee NFT creation and low-fee marketplace trading of 0.001 $ALGO compared to other platforms with a minting cost of $50-$100 per NFT. In addition, the platform functions with $GEMS, Algogems’ native multi-purpose token, used to reward creators and highlight quality content on Algogems and other uses.
Increasing Your Collection’s Discoverability
Suppose you seek to raise your project from its current situation. In that case, the community is your primary focus, your community is the voice of your project, and they are the ones who can make an impact. Your marketing strategy has to be based on several approaches, not just a single one, as stated in the article above. It would be best if you kept engagement ongoing during the project’s lifespan, as engagement drives movement and brings in potential audiences. Give value to your community, and you will be given value in return.
Out of all the existing NFT platforms, the Algogems marketplace is where the true value lies. If you have your NFT idea ready, our platform will allow you to mint your NFTs for free as an artist and charge you incredibly low transaction fees. Algogems is the go-to marketplace where value is its number 1 priority. You can join Telegram and Reddit for more details and updates about our platform.
